About Us

Platinum Commercial Holdings, LLC, is a Wisconsin limited liability company whose overall goal is to bring together investors and commercial real estate investment opportunities through extensive research and high-level project management services, using a completely customized approach tailored to each project’s type, size and available budget.

And you can count on us for comprehensive, unbiased and honest advice and answers to your questions. Our job is to be neutral and find the best overall scenario based on what YOU need, as our client.

With each project we form a deal-specific team with our own experienced staff as well as carefully vetted and trusted local advisers and consultants.

With our large and ever-growing network of experts in the commercial asset management, tax/accounting, legal and government areas, we are your “one-stop shop” for all your answers involving acquisition, development, research and advisory assistance. Using a flexible range of retained-hours packages, we step in and step out exactly where and when you need us.

Principal & CEO

Carole Vedder Crawford is the Principal/CEO for Platinum Commercial Holdings, LLC. Equipped with a MBA double major in Finance and Marketing Operations, Carole is also a CCIM candidate, which is the highest commercial real estate standard available, and a designation held by only a fraction of the industry's professionals. 

She is an investor and manager who launched PCH to provide in-depth emerging market research services and consulting for clients in any industry looking to discover the best "sleeper" markets in the country and overseas. She also has in-depth experience acquiring a personal portfolio of high quality commercial real estate in the last five years, using her experience to gather pools of accredited investors to join her to invest in larger multifamily properties, her specialty.

Formerly, Carole worked as a regional director in the high-tech industry, in the software data management field as well as the telecommunications high-speed network industry (ATM). Since 2001, she has overseen her own network security firm conducting high-level technology security audits for the banking and medical industries and started on the road to commercial real estate investing in 2012.

Her areas of expertise in commercial real estate additionally include college conversions, land acquisition & development, and assisted-living assets.

Affiliations include:

  • Chicago Creative Investors Association
  • Chicago Association of Realtors
  • Commercial Forum (Chicago)
  • National Real Estate Investors Association
  • Milwaukee Real Estate Investors Association
  • Racine Area Manufacturers Council
  • Kenosha Area Business Alliance